Festival of Speed’s Electric Avenue exhibit to showcase next-generation family and sports EVs

Festival of Speed | Press Article 05/07/24

The Festival of Speed presented by Mastercard takes place next week, with a fantastic line-up of electric cars set to headline the Electric Avenue exhibition. This year will see up to 20 automotive brands display their latest electric vehicles at the event which runs from Thursday 11 - Sunday 14 July.

Visitors to Electric Avenue can explore the vehicles on display for themselves and talk to experts about the realities of making the switch to electric.

Among the cars on display are:

 Family / SUV / Lifestyle

  • OMODA E5
  • BMW i5 Touring
  • Honda e:Ny1
  • Mercedes-Benz EQE 500 SUV

Performance / Sports

  • Porsche Taycan
  • Hyundai IONIQ 5 N
  • Callum Design Skye
  • Tesla Model 3 Performance

City / Urban

  • The All-Electric MINI Cooper
  • Renault R5 E-Tech
  • BYD Dolphin
  • MG 4 X Power

In keeping with the event's theme, ‘Horseless to Hybrid - Revolutions in Power’, the Festival of Speed will also showcase the latest alternative technology. Durham University's Solar Challenge will run on the Hill on Thursday at 12.15pm, while Indy Autonomous Challenge will make their bid for a new autonomous hillclimb record, running across the weekend.

The Duke of Richmond, founder of the Festival of Speed, said: “Whether enjoying Electric Avenue, or enjoying content on the Hill, visitors to the Festival of Speed can experience the work of groundbreaking innovators and their vision for tomorrow’s world.”

Friday, Saturday and Sunday tickets are now sold out for the Festival of Speed, with limited Thursday tickets remaining at


Notes to Editors:

Festival of Speed presented by Mastercard, Thursday 11 – Sunday 14 July 2024.


Friday, Saturday and Sunday tickets for the Festival of Speed are now sold out. Final Thursday tickets can be purchased at or by calling the Ticket Office on +44 (0)1243 755055.


As well as tickets, Goodwood’s unrivalled hospitality packages are also available to book for the 2024 Festival of Speed. Whether customers are looking for a great day out with friends, entertaining clients or celebrating something special, Goodwood’s hospitality provides the ultimate setting to enjoy the events. Email or call +44 (0)1243 755054.



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About the Festival of Speed presented by Mastercard

First staged in 1993, the Goodwood Festival of Speed presented by Mastercard is the world’s largest automotive garden party; set against the spectacular backdrop of Goodwood House in West Sussex, UK. Over 600 cars and motorcycles spanning the phenomenal history of motoring and motorsport take part along with legendary figures from the automotive world. Highlights include Future Lab presented by Randox, Electric Avenue, Forest Rally Stage, Supercar Paddock, Supercar Run, F1 Pit Lane presented by Sky, Drivers’ Club, GAS Arena, Cartier Style et Luxe Concours d’Elegance and Bonhams|Cars Auction.

About Mastercard (NYSE: MA)

Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.