- Festival of Speed presented by Mastercard continues to champion the future of mobility and technology, under new FOS TECH brand strategy.
- Indy Autonomous Challenge will return to Goodwood as part of the event’s continued ambitions to diversify content.
- Goodwood Festival of Speed takes place Thursday 11 - Sunday 14 July.
Yesterday - Monday 8 January - the Indy Autonomous Challenge (IAC) announced at the Consumer Electronics Show (CES) that it will return to the Goodwood Festival of Speed presented by Mastercard this summer.
At the 2024 event, the IAC will extend its presence from the Future Lab presented by Randox, to the iconic Goodwood Hill to undertake a special hillclimb challenge that will be revealed in the coming months. As a competition designed to advance technology that accelerates the commercialization of fully autonomous vehicles and the deployment of advanced driver-assistance systems (ADAS), as well as a platform for students to excel in Science, Technology, Engineering, and Math (STEM) and inspire the next generation of innovators, IAC is able to push boundaries and attempt the previously unattempted, which aligns naturally with the Festival of Speed’s evolving FOS TECH strategy.
FOS TECH brings together all the technology and future mobility content at the Goodwood Festival of Speed, encompassing the forward-looking aspects of the event, including the latest automotive machinery and alternative fuels, through to the world’s most intriguing and groundbreaking pioneers in Future Lab, and extensive STEM programme for 11-16 year olds. FOS TECH aims to serve visitors, press, brands and digital viewers with immersive and accessible content, reinforcing the Festival of Speed as the platform to explore and celebrate a vision for tomorrow’s world.
Matt Hearn, Goodwood’s Head of Event Content and FOS TECH lead, said: “We are thrilled that the Indy Autonomous Challenge is returning to the Festival of Speed this year and help bolster our FOS TECH ambitions. We really hope FOS TECH encourages more organisations to demonstrate both static and dynamic elements at the Festival of Speed, creating memorable experiences for our fans.”
The Indy Autonomous Challenge first appeared at the 2023 Goodwood Festival of Speed in Future Lab, an exhibit which brings together inspiring innovators who are at the very forefront of creating ‘Technology for a Better World’. The IAC exhibited as part of the ‘Mobility on a Mission’ showcase, with their car on display to promote the capability of autonomous racecars to event goers.
At the same time, members of three IAC university teams conducted numerous ground scans and digitally mapped the Goodwood hillclimb in preparation for this year’s exciting challenge.
Speaking at the CES press conference in Las Vegas, Paul Mitchell, IAC President, said: “We can’t wait to head back to Goodwood in July with the world’s fastest and most advanced autonomous racecar. Goodwood provides a historic venue to showcase the future of high-speed autonomous mobility and connect a global audience to the talented university teams developing cutting edge AI driver software. We’re excited to be a part of the Festival of Speed’s growing FOS TECH content and let people get up close to the latest and greatest in innovation and technology.”
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Notes to Editors:
Goodwood Festival of Speed presented by Mastercard: Thursday 11 - Sunday 14 July.
Tickets & Hospitality
Tickets for the Goodwood Festival of Speed start from £63 when purchased within our early bird window before Thursday 29 February. Children under 12 go free and those aged 13-21 can take advantage of a half-price Young Persons ticket. Tickets can be purchased at goodwood.com or from the Ticket Office: +44 (0)1243 755055.
Whether customers are looking for a great day out with friends, entertaining clients or celebrating something special, Goodwood’s unrivalled hospitality provides the ultimate setting to enjoy the events. Email hospitality@goodwood.com or call +44 (0)1243 755054.
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Contact Goodwood
For more information about Goodwood’s motorsport events, please contact Katharine Morgan, PR Manager: Katharine.Morgan@goodwood.com
For all other press enquiries contact: media@goodwood.com
Imagery and news from Goodwood are available from our Press & Media Site.
Stay up to date with all future announcements and on-event action across our social channels:
X (formerly Twitter) | Facebook | Instagram | YouTube
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Contact Indy Autonomous Challenge
For more information about Indy Autonomous Challenge, please contact Allison Fried, Director of Communications: IAC@onemorevolley.com | +1 702 526 4413
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Accreditation
Media accreditation for the Festival of Speed is now open. Make your application here.
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About the Festival of Speed presented by Mastercard and FOS TECH
First staged in 1993, the Goodwood Festival of Speed presented by Mastercard is the world’s largest automotive garden party; set against the spectacular backdrop of Goodwood House in West Sussex, UK. Over 600 cars and motorcycles spanning the phenomenal history of motoring and motorsport take part along with legendary figures from the automotive world. Highlights include Future Lab presented by Randox, Electric Avenue, Forest Rally Stage, Supercar Paddock, Supercar Run, F1 Pit Lane presented by Sky, Drivers’ Club, GAS Arena, Cartier Style et Luxe Concours d’Elegance and Bonhams|Cars Auction.
FOS TECH is the overarching umbrella brand for tech and future mobility content at the Goodwood Festival of Speed. It encompasses all forward-looking aspects of the event, from the latest in automotive technology and alternative fuels, through to the world’s most intriguing and groundbreaking innovators in Future Lab and extensive STEM programme for 11-16 year olds. FOS TECH aims to serve visitors, press, exhibitors and digital viewers with immersive and accessible content, reinforcing FOS as the platform to explore, showcase and celebrate a vision for tomorrow’s world.
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About Mastercard (NYSE: MA) www.mastercard.com
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.
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About The Indy Autonomous Challenge www.indyautonomouschallenge.com
The Indy Autonomous Challenge (IAC) organises racing competitions among university-affiliated teams from around the world to program fully autonomous racecars and compete in a series of history-making events at iconic tracks. Based in Indiana, the IAC is working to establish a hub for performance automation in the state and is harnessing the power of innovative competitions to attract the best and the brightest minds from around the globe to further state-of the-art technology in safety and performance of automated vehicles. The IAC started as a $1 million prize competition with 31 university teams signing up to compete more than three years ago, representing top engineering and technology universities from 11 countries including 15 U.S. states.
